Senior Business Analytics Analyst - Marketing
Responsibilities
- Execute and analyze lead prioritization and automated engagement actions.
- Develop insights and understanding of business performance based on data and statistical methods.
- Communication and presentation of reports and in-depth analysis, including recommendations for optimizing campaigns, business processes and sales efficiencies.
- Provide analytics and improvement recommendations related to rep/agent productivity, sales metrics, process efficiencies and strategy forecasts.
- Maintain a thorough knowledge of the business and systems within the supported group; analyze systems and sales processes.
- Resolve technical issues, such as report/query malfunction, lapse in visualization stability/functionality and lead distribution mechanics.
- Assist team members as needed.
Qualifications
- Bachelor’s degree in a business-related field or equivalent experience.
- Five years of experience in data analytics, process improvement or other relevant work.
- Advanced understanding of data tools for visualization, extraction, modeling, CRM solutions and SQL.
- Analytical and problem-solving skills to perform high-level analysis and resolve technical issues.
- Communication and presentation skills for delivery of reports and analysis.
- Ability to multi-task and work as part of a team in a dynamic and complex environment.
- Proficiency using MS Office (Word, Excel, PowerPoint).
Preferred Qualifications
- Background in the insurance/financial services industry.
- Experience using Hadoop/Hive, Tableau, SQL, Salesforce.com.
Working Conditions
- Hybrid
- Moderate Travel 5%
*Please note that the compensation information that follows is a good faith estimate for this position only and is provided pursuant to applicable pay transparency and compensation posting laws. It is estimated based on what a successful candidate might be paid in certain Company locations.**
Compensation:
The salary for this position generally ranges between $85,000-$100,000. This range is an estimate, based on potential employee qualifications, operational needs and other considerations permitted by law. The range may vary above and below the stated amounts, as permitted by Colorado Equal Pay Transparency Rule 4.1.2.
Bonus Eligibility:
This position is also typically eligible for an Annual Bonus based on the Company Bonus Plan/Individual Performance and is at Company Discretion.
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.
Disclaimer:
Beware of fake job offers!
We’ve been alerted to scammers impersonating Transamerica recruiters, particularly for remote positions. Please note:
We will never request personal information such as ID or payment for equipment upfront.
Official offers are sent via DocuSign following a verbal offer—not through text or email.
This job description is not a contract of employment nor for any specific job responsibilities. The Company may change, add to, remove, or revoke the terms of this job description at its discretion. Managers may assign other duties and responsibilities as needed. In the event an employee or applicant requests or requires an accommodation to perform job functions, the applicable HR Business Partner should be contacted to evaluate the accommodation request.