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Marketing Technology Analyst

Full Time
Sales and Marketing
United States

Breadcrumb

  1. Vacancies
Organize and manage materials in Transamerica’s marketing content database. This position will focus on organizing, tagging and maintaining digital files for both internal and external distribution. (70%) This position will also focus on content use reporting, budget tracking, and organizing content for timely marketing campaigns. (30%) Design and deploy marketing technology resources to optimize automated marketing campaigns, material distribution, agency/vendor management, platform use, and tracking reporting and analytics.

Responsibilities

  • Manage and publish marketing materials (print and digital) to online libraries for internal and external distribution
  • Collaborate with teams to fulfill print and digital orders in a time-sensitive environment
  • Collaborate with internal business groups and marketing partners to improve the user experience, reporting and distribution.
  • Create documentation for business and system requirements for assigned focus area.
  • Assist with team projects on library maintenance, metadata, content tagging, and marketing campaign programming
  • Develop knowledge of marketing platforms, tools and processes.

Qualifications

  • Bachelor's degree in information technology, marketing, communications or relevant field, or equivalent experience
  • Knowledge of fundamental marketing concepts and tools
  • Analytical and problem-solving skills
  • Excellent written and oral communication skills
  • Ability to handle multiple priorities and meet deadlines

Preferred Qualifications

  • Understanding of highly regulated marketing environments like financial services
  • Previous publishing, library or administrative office experience

Working Conditions

  • This is a hybrid position requiring three days (Tuesday-Thursday) in office per week in one of our hub locations (Cedar Rapids, Baltimore, Philadelphia, or Denver). 
  • Relocation assistance will not be provided for this position

Disclaimer:

Beware of fake job offers!

We’ve been alerted to scammers impersonating Transamerica recruiters, particularly for remote positions. Please note:

  • We will never request personal information such as ID or payment for equipment upfront.
  • Official offers are sent via DocuSign following a verbal offer—not through text or email.

Compensation

The salary for this position generally ranges between $57,500-$65,000 annually. Please note that the salary range is a good faith estimate for this position and actual starting pay is determined by several factors including qualifications, experience, geography, work location designation (in-office, hybrid, remote) and operational needs. Salary may vary above and below the stated amounts, as permitted by applicable law.

Additionally, this position is typically eligible for an Annual Bonus of 7.5% based on the Company Bonus Plan/Individual Performance and is at the Company’s discretion. 


This job description is not a contract of employment nor for any specific job responsibilities. The Company may change, add to, remove, or revoke the terms of this job description at its discretion. Managers may assign other duties and responsibilities as needed. In the event an employee or applicant requests or requires an accommodation to perform job functions, the applicable HR Business Partner should be contacted to evaluate the accommodation request.

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