Aegon has nominated Marco Keim, CEO of Aegon’s International business and a member of the Executive Committee, to succeed Aegon CEO, Lard Friese, as a non-independent member of the Supervisory Board of Dutch insurer, a.s.r., in which Aegon holds a strategic stake of approximately 24%. The nomination follows Aegon Capital Markets Day 2025 – The Next Frontier on December 10, 2025, that Mr. Friese would step down as a non-independent member of a.s.r.’s Supervisory Board to focus on the relocation of Aegon’s head office and legal seat to the US.
The proposal to appoint Mr. Keim will be voted on at a.s.r.’s Annual General Meeting (AGM) on May 20, 2026, as announced by a.s.r. today. Subject to shareholder approval, Mr. Keim will take up his position on a.s.r.’s Supervisory Board as of the closing of the AGM until July 4, 2028, in accordance with the Relationship Agreement between Aegon and a.s.r.
Mr. Keim is well placed to represent Aegon's shareholding on the Supervisory Board of a.s.r. He brings extensive senior leadership experience in the financial services sector, combined with a strong understanding of the Dutch insurance market. Mr. Keim joined Aegon in 2008 as CEO of Aegon the Netherlands. Before that, he was CEO of Zwitserleven. He has also held senior leadership roles in marketing within the insurance sector, as well as in other industries. In addition, Mr. Keim has held various supervisory roles.
